Charlotte Cupcake Review - Strawberry

By:  Jessica Moore


Why start a cupcake review series?

I launched a cupcake review series back in June for two reasons. One, to satisfy my cravings for cupcakes and two, to help Charlotteans find the perfect flavor cupcake based on their preferences. Just because a cupcake is pretty doesn't mean it's the best tasting!

The Idea

The first review on Charlotte Red Velvet Cupcakes was a success. A few cupcake shops reached out to me afterwards to see how they could be more involved in future reviews. My taste-testers and I quickly realized not all cupcakes are created equal. It all comes down to what you're looking for.

Do you want gorgeous cupcakes for a special event without a real preference of taste? Or are you hosting dinner and want the perfectly flavored cupcake to finish off the evening? These are the things we uncover during the experiment.

The Contenders

I picked up strawberry flavored cupcakes from 6 different shops around town in one day. Driving all the way from Blakeney to Pineville, up 77 to Tyvola, around uptown and then back to SouthPark. It was challenging to keep these beauties from melting in 100 degree weather. My A/C was on full blast! 

The Taste Test

In my last review there was only three of us, this time around I had eight! I don't think my friends knew what they were getting into. Cupcake reviews aren't easy OR quick. We did a double review this time around so stay tuned for the Chocolate Series coming soon! It took us over 2 hours to eat and judge these cupcakes.

Next time I think we're going to make this an official public event!

Category Winners

Visual Appeal | Cloud9 Cakes
Overall Sweetness | Gigi's Cupcakes
Cake Moisture | Cupcake Delirium
Cake Density | Cupcake Delirium
Icing Texture | Cloud9 Cakes
Filling | Tizzerts Bakery (the only cupcake with filling)

Top 3 Overall

1st Place | Cupcake Delirium
2nd Place | Cloud9 Cakes
3rd Place | Tizzerts Bakery

What's Next?

I mentioned the Chocolate Cupcake Review is coming out soon so be on the lookout for that. What flavors and shops do you want us to try after that? And would you want to join us for our next public cupcake taste-test event?! Email us or send us a tweet if you do!

From one cupcake lover to the next, I hope you all enjoyed my review and seek out these shops so you can have a taste-test of your own. Bon apetit!
xo, Jess

Written by:  Jessica Moore | @finickylady

Native Charlottean and good food guru who loves cupcakes, gin, Seinfeld and Sunday brunch.